Current Fast Fashion Trends

By Sandra J Mungai UP839925

A lot of the current fashion trends that everyone is rocking is inspired by the 90’s and 20’s. this goes back to a lot of denim, plaid prints, leather jackets, statement t-shirts are coming back in 2019. A lot of people gravitate to these looks because they are easily achievable, cheap, but still very stylish and depending on what you pair it with on the bottom it being heels or a pair of cute sneakers you can wear most of these looks for multiple occasions.  

A very common way for fast fashion retailers to market their merchandise is through social media social lights. A lot of people look to their social media to get some inspiration so fast fashion brands would put their merch on the social lights and make sure they add a direct link or tag them. Social media has had a big influence on moving fast fashion. Retailers even get some of their inspiration from celebrities and they tend to feature that particular celebrity in their collection and the reaction is always positive because with social media people want to look like the celebrity and maybe even if they have an attractive online lifestyle.  

Another big thing that I am noticing with the current fashion is a lot of the old brands are coming back for example Fila, champion, kappa, and vans have definitely been absolutely everywhere especially the black ones. The black vans are very easy to wear with multiple outfits that’s why a lot of people like to wear them.  

Here are some of the ways you can rock some of the current fashion trends from fashion designers and some models who model from fast fashion retailers.

This is also a common thing that retailers or fashion designers would do where they display their merchandise as a matching set. This is an example of a mother son combination. denim jackets have also made a big come back in 2019 and she even paired it with the converse all-stars.

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